Growth Product Manager

Apartment List

At Apartment List, we’re on a mission to find every renter a home they love at the value they deserve. Finding the right place to live is one of the most important, time-consuming and expensive decisions that all of us make. Getting it right matters. We’ve helped over 1 million families find a home they love, and we’re just getting started.

We are seeking a Growth Product Manager who will be responsible for leading our digital marketing strategies across email, SMS, and push notification channels. This role demands a highly analytical and technical individual who can not only develop and execute comprehensive retention campaigns but also delve deep into data to drive decision-making.

Here’s what you’ll do as part of the team:

  • Strategy – Architect and implement sophisticated email, SMS, and push notification retention levers with a strong focus on technical integration and automation.
  • Personalization – Oversee and implement segmentation and personalization of campaigns to ensure targeted and effective communication.
  • Analytics – Lead data-driven strategy, employing advanced analytics, A/B testing, and predictive modeling to optimize campaign performance.
  • Implementation – Collaborate with product and development teams to enhance marketing technology stack and automation capabilities.
  • Compliance – Maintain compliance with data privacy standards and cybersecurity best practices in all marketing initiatives.
  • Leadership – Lead and mentor a team fostering a culture of continuous improvement and innovation.
  • Innovation – Spearhead the development of machine learning algorithms to enhance customer engagement and conversion rates.

Here are the skills and experience you’ll need to be successful:

  • Bachelor’s or Master’s degree in Operations, Marketing, Data Science, or a related technical field.
  • Minimum of 10 years in a technical digital marketing role, with extensive experience in email, SMS, and push notification technologies.
  • Demonstrated experience in marketing automation, CRM software, and integration with data analytics platforms.
  • Strong proficiency in data analytics, A/B testing, and machine learning applications.
  • Exceptional leadership skills with experience in managing technical teams.
  • Excellent problem-solving abilities and a detail-oriented mindset.
  • Strong communication skills to effectively liaise between technical and non-technical stakeholders.

And here is what’s in it for you:

  • An exceptional team: our hiring bar is very high and your colleagues are talented, motivated, self-starters
  • An incredible opportunity to build out a critical function
  • A virtual-first culture that allows you to work from anywhere

Here’s the Pay Range:

At Apartment List, we carefully consider a variety of factors to determine compensation for each position, including the role, level, and work. The US base salary range for this position is $140,000 – $206,000 + bonus + equity, which reflects the compensation target for new hire salaries for the position across all US locations. Please note, the compensation details provided do not include benefits and perks that we offer.

We also rely on market indicators along with considering your work location, job related skills, experience and relevant education and training, to determine compensation that is fair and competitive for you. Apartment List will consider paying compensation near the higher of the range in exceptional circumstances, where candidates have the experience, credentials or expertise that would warrant such consideration. It is always our goal to hire exceptional talent and we would be happy to share more about compensation during the hiring process.

Here’s what’s in it for you (full-time employees only; does not apply to contract roles):

  • Competitive Compensation: Including annual salary, pre-IPO stock options, and other financial compensation (if applicable)
  • Medical, Dental, and Vision Coverage: 100% of premiums covered for you AND all of your dependents
  • Unlimited Flexible Time Off: Unlimited FTO in addition to 12 company holidays per year, quarterly “recharge” days, and a week-long holiday break
  • Home Office Reimbursement: To cover home office furniture and supplies, monthly home internet, and monthly cell phone (if applicable)
  • Health & Wellness Reimbursement: To cover monthly gym membership or other qualifying expenses
  • Parental Support: Generous parental and family leave, fertility benefits, and employer-sponsored stipends towards family forming services
  • 401k Plan: To support you in your individual retirement goals
  • Team Events: Frequent team-building events, fun team off-sites, and bi-annual company meetups
  • Commitment to DEI: To prioritize Diversity, Equity, and Inclusion within our workplace and to stay true to our values and mission
  • Mentorship and Training: To get you onboard quickly, learn new professional skills, and invest in your career development
  • Impact and Visibility: To expose you to and provide the opportunity to work on highly strategic initiatives that will transform the business
  • Encouragement and Empowerment: To explore and adopt new technologies and drive meaningful decisions and outcomes

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