Marketing Content Coordinator


Want to help us, help others? We’re hiring!

GoFundMe is a global community of over 100 million people with the common purpose of helping one another. Our mission is to help people help each other by making it safe and easy for people to ask for help and support causes—for themselves, each other, and their communities. In 2022, GoFundMe joined together with Classy, a leading nonprofit fundraising software company that enables nonprofits to connect supporters with the causes they care about. Together, GoFundMe and Classy have empowered people and organizations to raise more than $25 billion since 2010. Our vision is to become the most helpful place in the world.

Join us! The GoFundMe is looking for a dedicated Marketing Content Coordinator to take the helm of our content management and coordination efforts. This role is vital for streamlining our content creation process, ensuring consistency across our platforms, and maintaining the integrity of our brand messaging. As the central hub for all content-related activities, this position addresses the challenges posed by the current decentralized access and management of content within the WordPress platform.

The ideal candidate will bring a blend of technical skills, creativity, and organizational prowess to elevate our content strategy and execution.

The Job…

  • Content Strategy and Management: Support the marketing team by developing and implementing content strategies, creating and distributing high-quality content, and performing ongoing content analysis.
  • Stakeholder Engagement: Build and maintain strong relationships with peers, clients, and stakeholders to ensure alignment and support for content initiatives.
  • Content Audits: Conduct comprehensive audits of owned digital properties to identify areas for improvement and new content opportunities.
  • Optimization and Localization: Work with our localization team to ensure content is optimized for different platforms and locales, enhancing reach and engagement.
  • Content Scheduling: Maintain content calendars, ensuring timely creation, approval, and publication of content across channels.
  • Brand Consistency: Work closely with internal marketing teams to guarantee that all content aligns with GoFundMe’s brand voice and standards.

You are…

  • Proficient with the WordPress ecosystem.
  • Keen attention to detail.
  • Strong multitasking abilities.
  • Basic knowledge of HTML and CSS for content formatting and troubleshooting.

We would like to see…

  • Experience with WordPress multisite configurations.
  • Familiarity with the Smartling Translation Manager Plugin for content localization.
  • A degree or equivalent experience in English, Writing, or a related field to enhance content quality and coherence.

Why you’ll love it here…

  • Market competitive pay
  • Rich healthcare benefits including employer paid premiums for medical/dental/vision (100% for employee only plans and 85% for employee + dependent plans) and employer HSA contributions.
  • 401(k) retirement plan with company matching
  • Hybrid workplace with fully remote flexibility for many roles
  • Monetary support for new hire setup, hybrid work & wellbeing, family planning, and commuting expenses
  • A variety of mental and wellness programs to support employees
  • Generous paid parental leave and family planning stipend
  • Supportive time off policies including vacation, sick/mental health days, volunteer days, company holidays, and a floating holiday
  • Learning & development and recognition programs
  • Gives Back Program where employees can nominate a fundraiser every week for a donation from the company
  • Inclusion, diversity, equity, and belonging are vital to our priorities and we continue to evolve our strategy to ensure DEI is embedded in all processes and programs at GoFundMe. Our Diversity, Equity, and Inclusion team is always finding new ways for our company to uphold and represent the experiences of all of the people in our organization.
  • Employee resource groups
  • Your work has a real purpose and will help change lives on a global scale.
  • You’ll be a part of a fun, supportive team that works hard and celebrates accomplishments together.
  • We live by our core values: impatient to be great, find a way, earn trust every day, fueled by purpose
  • We are a certified Great Place to Work, are growing fast and have incredible opportunities ahead!

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