Senior Performance Marketing Manager

Work From Home

About Remote

Remote is solving global remote organizations’ biggest challenge: employing anyone anywhere compliantly. We make it possible for businesses big and small to employ a global team by handling global payroll, benefits, taxes, and compliance. Check out remote.com/how-it-works to learn more or if you’re interested in adding to the mission, scroll down to apply now.

Please take a look at remote.com/handbook to learn more about our culture and what it is like to work here. Not only do we encourage folks from all ethnic groups, genders, sexuality, age and abilities to apply, but we prioritize a sense of belonging. You can check out independent reviews by other candidates on Glassdoor or look up the results of our candidate surveys to see how others feel about working and interviewing here.

All of our positions are fully remote. You do not have to relocate to join us!

What this job can offer you

Manage paid marketing channels including Facebook, LinkedIn, Google Marketing Platforms, affiliates, comparison sites and directories.

Oversee our performance marketing agency by managing their day-to-day, ensuring execution of plans, monitoring campaign performance, recommending changes and optimizations, and reporting on results.

Track and present regularly on performance against budget, leads, cost-per-lead, cost-per-customer, and ROI targets.

Own our media planning, spend allocations, and recommendations across all our paid marketing programs.

Develop campaigns and ad account structure to ensure full coverage of our buyer personas, product lines, and target markets.

Drive ongoing development and optimization of creative, ad copy, and landing pages in collaboration with internal teams.

Identify and test new media placements and channels while keeping up to date with industry trends, industry-related media, and paid marketing best practices.

Collaborate with sales, analytics, and business ops teams on analysis projects and to develop internal attribution and predictive models.

Collaborate with content and SEO teams to share best practices and ensure we run a comprehensive acquisition marketing program.

What you bring

At least 5 years in a similar role overseeing paid marketing activities in a global or competitive B2B sector

Experience with SaaS, sales-driven funnels, or recurring revenue models a plus

Proven track record of growing revenue efficiently through the optimization of paid search, paid social, and display campaigns

Knowledge of tags, site analytics, data visualization, and landing page A/B testing tools with advanced spreadsheet skills and ability to translate metrics into actionable insights

High attention to detail and excellent communication skills (written, verbal, presentation, and interpersonal)

Current knowledge of ad tech and ability to bring a customer/product mindset to your decision-making process

Practicals

You’ll report to: Sr. Director of Acquisition Marketing

Team: Acquisition Marketing

Location: EMEA or AMER

Start date: As soon as possible

Remote Compensation Philosophy

Remote’s Total Rewards philosophy is to ensure fair, unbiased compensation and fair equity pay along with competitive benefits in all locations in which we operate. We do not agree to or encourage cheap-labor practices and therefore we ensure to pay above in-location rates. We hope to inspire other companies to support global talent-hiring and bring local wealth to developing countries.

At first glance our salary bands seem quite wide – here is some context. At Remote we have international operations and a globally distributed workforce. We use geo ranges to consider geographic pay differentials as part of our global compensation strategy to remain competitive in various markets while we hiring globally.

The base salary range for this full-time position is between $40,650 USD to $137,150 USD. Our salary ranges are determined by role, level and location, and our job titles may span more than one career level. The actual base pay for the successful candidate in this role is dependent upon many factors such as location, transferable or job-related skills, work experience, relevant training, business needs, and market demands. The base salary range may be subject to change.

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