Senior Copywriter

Summary:

As a Senior Copywriter, you’re a master storyteller and steward of the brand voice and style. You’re proficient in all kinds of copy, holding the belief that copy success isn’t just about “exciting and delighting,” it’s about whether the copy performs well to achieve identified KPIs. You don’t consider yourself just a writer—you’re a word architect, cohesively developing clear content hierarchies that support our “why” behind the message. You pivot between projects and larger campaigns with ease, always keeping quality, strategy, and results at the forefront of your work. Within the copywriting team, you’re a strategic leader and mentor. As a member of the marketing org, you’re capable of communicating and strategizing with project owners and stakeholders to tailor your work to specific audiences. You value meeting key initiatives creatively and view collaboration as integral to getting projects done.

Who you’re committed to being:

• You enjoy learning and are open to new ways of doing things.
• You are not afraid to be yourself, experiment, make mistakes and learn from them, ask questions, or voice your concerns.
• When communicating you are self-aware, insightful, and proactive.
• You believe in continuous improvement and request frequent feedback from others.

What you’ll do:

• Partner with project owners, making recommendations on the best way to meet their needs through copy, and taking initiative to fill in context and knowledge gaps when necessary
• Assist in achieving brand positioning and lead on contributing ideas to brand plans
• Write compelling copy from web copy to banner ads to event assets to blog posts to email nurtures and much more
• Collaborate with designers and other creatives to ensure the highest-quality final product
• Research industries and topics to produce personalized content by audience
• Shape language and tone of copy to elevate brand voice, using data from a wide range of sources to analyze key themes and identify possible impacts on the business
• Meet deadlines on all projects and assist on review tasks to ensure copy is flawless
• Analyze and evaluate the feasibility and relevance of proposed complex products, developing and amending as necessary with minimal guidance from director
• Mentor junior and mid-level writers, participating in peer reviews, freelance management, and other tasks as assigned

Experience you’ll bring:

• Experience writing about technology preferred
• Experience with UX writing
• Experience with Figma

Requirements:

• Experience working in marketing as a content marketer/strategist, copywriter or related role
• Experience writing for B2B and B2C audiences
• Experience writing content for every stage of the marketing lifecycle
• Experience writing for performance marketing/paid media

Travel Requirements:

While Pluralsight operates under a remote and hybrid work model, we believe that in-person connection and collaboration are important. Recurring travel to our HQ in Utah may be required depending on the role and team member location.

Why you’ll love working here:

• We’re remote- and hybrid-friendly
• We’re mission driven and guided by our culture pillars
• We have a strong commitment to diversity and belonging
• We cultivate a culture of trust, autonomy, and collaboration
• We’re lifelong learners and champion team member growth and advancement
• We’ve got you covered – team member benefits include competitive compensation packages, medical coverage, unlimited PTO and Summer Fridays, wellness reimbursements, Pluralsight subscription, professional development funds and more.

About us:

We’re Pluralsight, the technology workforce development company that helps teams build better by knowing more and working better together. Using our Skills, Flow, and Cloud products, teams can develop critical skills, improve processes and gain data-driven insights.

Learning and development are at the core of who we are. We’re out to help every technologist build better, and we’re looking for curious, talented people to help us inspire and empower the tech workforce to achieve their goals. Our culture of autonomy, continuous learning, and collaboration creates an environment for growth and empowers us to drive impact through innovation.

Physical and Mental Requirements:

Work is performed in an office (or home office) environment and requires the ability to operate office equipment and keyboards. Sedentary work. Repetitive work. Ability to perform tasks related to documentation, data analysis, transcription and extensive content analysis. Learn new tasks, remember processes, complete tasks independently, and make timely decisions in the context of a workflow.

EEOC Statement

Bring yourself. Pluralsight is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, age or protected veteran status. Pluralsight will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please visit the bottom of our website to learn how to request an accommodation.

For more information on Pluralsight’s commitment to building a more diverse and inclusive workforce, please review our most recent Diversity, Equity, Inclusion and Belonging report here.

The annual US base salary range for this role is $100,500 – $124,100 USD. Pluralsight’s pay ranges vary based on work location. Talent Acquisition can share more detail during the hiring process when applicable. Each candidate’s compensation offer will be based on multiple factors including, but not limited to, geography, experience, skills, job duties, and business need, among other things. In addition to the base salary, this role may also be eligible for benefits and bonuses.